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Meta Blueprint

Facebook Small Business Learning

Bring your business online

  • Understand the customer journey

    Decide Who You Want To Reach

  • Set marketing goals

    Select Your Social Media Channels

  • Select your social media channels

    Create Authentic Messages

Grow your business with Facebook & Instagram

  • Understand the customer journey

    Stay Connected to Customers Online

  • Set marketing goals

    Manage Your Online Presence with Facebook Business Suite

  • Select your social media channels

    Use Shops to Increase Your Sales

Optimize your advertising efforts

  • Create ads from your Facebook Page

    Create ads from your Facebook Page

  • Turning Instagram posts into ads

    Turning Instagram posts into ads

  • Getting Started: Facebook Ads Manager

    Getting Started: Facebook Ads Manager

Improve your creative strategy

  • Understand the customer journey

    Create slideshow ads with Quik

  • Set marketing goals

    Make your Instagram content stand out

  • Set marketing goals

    Creative tips for Instagram Stories

Additional resources